Suzanne de Treville: 'Competitive production is possible here in Geneva and it starts with fashion'

Co-organised by the Geneva School of Economics and Management, Open Geneva and the University of Geneva Career Services Centre, the hackathon is a unique and creative collective intelligence problem-solving moment. During 24 hours, participants from universities, international organizations, and the private sector will work together to develop practical solutions to concrete problems. In other words, a hackathon teaches us about resilience.

Among the challenges being tackled during the hackathon is how to make the fashion industry more sustainable. Fashion is one of the most polluting industries today. From the remote production to the local consumer market, uncertainties appear. Part of the production becomes obsolete, is sold at loss, or simply destroyed at the destination. The Sustainable Finance Hack 2020 will address this challenge starting with a game developed by HEC professor, Suzanne de Treville and her team. The idea is to imagine a concrete action plan for a more sustainable approach to fashion.

In Geneva Solutions’ new podcast series, Prof. de Treville shares her inspiring insights on how local production can bring financial rewards and sustainable goals. Because today, more than ever, resilience is key to move forward and make the world a better place.